Pat Phelan at Cubic released their first press release yesterday and I think there are likely a few wireless carriers who are wondering what the &^%$ is going on.
Cubic was introduced to me through an industry colleague – Sean O'Mahony, who is now the Chief Commercial Officer at Cubic. Sean has an interesting history including creating a significant WiFi shop in Western Canada and more recently played a hand at Jajah. If I were a betting man I would put my money on Cubic to cause some real disruption in the wireless markets.
Go forth and kick thine incumbent butt!